B2B Marketing Blog | Modern
How To Make Marketing Automation Work For You

How To Make Marketing Automation Work For You

Marketing automation can be a powerful way to manage, identify and nurture leads throughout the customer journey, to sale and beyond. But with great power comes great responsibility. Done well, marketing automation can deliver results that make you look great in front of the board. You can scale your marketing, track performance and monitor leads. […]

5 Hot Digital Marketing Tips To Make The Most Of Your Campaigns

5 Hot Digital Marketing Tips To Make The Most Of Your Campaigns

Digital marketing is an ever-evolving landscape of new technologies and buzzwords. In this barren wasteland of uncertain trends, it seems the only way to get the most out of digital campaigns is to do what we’ve always done: gate content, email it to the database, write some social posts and hope the leads crawl in. But alas, […]