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Smashing search awards in 2020

Smashing search awards in 2020

Hyland, a named leader in the Gartner Magic Quadrant for Content Service Platforms and one of our long-standing clients, has been named a winner and as finalists in 3 international award bodies. We are delighted to see Hyland winning a category in the UK Digital...

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9 powerful LinkedIn strategies you should be using

9 powerful LinkedIn strategies you should be using

LinkedIn, a global social network for business, is one of the few ways to accurately and reliably target core audiences in B2B marketing. The problem is, with 97% of B2B marketers using LinkedIn for content distribution, everyone's at the party battling to cut through...

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Digital transformation: For B2B marketers

Digital transformation: For B2B marketers

As B2B marketers ourselves, we at Modern understand that initiating business-wide digital transformation is hard work. However, with the right plan in place, you can deliver. How? You ask? Understanding the task ahead B2B marketers who want to move towards digital...

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Create a content marketing team that packs a punch

Create a content marketing team that packs a punch

Create a content marketing team that packs a punch Blog content, website content, social content, lead generation content… We all need content and lots of it. You spend the time working out the content marketing plan and then hand it to your content marketing team,...

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Is your bounce rate really bad news?

Is your bounce rate really bad news?

Bounce rate is the measure of traffic that comes to your website and views one page before clicking away. It is often used as a baseline to quantify how engaged traffic coming to your site is. Some digital marketers swear by it and this may rock the boat a little, but...

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